Strategic Partnerships
Turning external innovation into real business value
Turning external innovation into real business value
Strategic Partnerships
Strategic Partnerships
As industries converge, and startups disrupt the status quo, new growth opportunities emerge for incumbent leaders. Rainmaking help corporates find, structure, and scale high-impact partnerships with startups or other corporates - turning collaboration into competitive advantage.
As industries converge, and startups disrupt the status quo, new growth opportunities emerge for incumbent leaders. Rainmaking help corporates find, structure, and scale high-impact partnerships with startups or other corporates - turning collaboration into competitive advantage.
Outcomes
The right partners, not just a long list
A curated shortlist of startups and corporates assessed for strategic fit, capability, and motivation — sourced proactively against your specific challenges, not reactively from who's pitching this week.
The right partners, not just a long list
A curated shortlist of startups and corporates assessed for strategic fit, capability, and motivation — sourced proactively against your specific challenges, not reactively from who's pitching this week.
The right partners, not just a long list
A curated shortlist of startups and corporates assessed for strategic fit, capability, and motivation — sourced proactively against your specific challenges, not reactively from who's pitching this week.
Pilots that actually prove something
Structured collaborations designed around your riskiest assumptions, with clear KPIs and go/kill criteria, so you invest in evidence, not hope. 81% of our pilots succeed versus a 20-25% industry average.
Pilots that actually prove something
Structured collaborations designed around your riskiest assumptions, with clear KPIs and go/kill criteria, so you invest in evidence, not hope. 81% of our pilots succeed versus a 20-25% industry average.
Pilots that actually prove something
Structured collaborations designed around your riskiest assumptions, with clear KPIs and go/kill criteria, so you invest in evidence, not hope. 81% of our pilots succeed versus a 20-25% industry average.
Partnerships that scale into the business
Commercial agreements and roll-out plans that connect partner innovation to the business units that need it, with the governance, integration pathways, and internal advocacy to make it stick.
Partnerships that scale into the business
Commercial agreements and roll-out plans that connect partner innovation to the business units that need it, with the governance, integration pathways, and internal advocacy to make it stick.
Partnerships that scale into the business
Commercial agreements and roll-out plans that connect partner innovation to the business units that need it, with the governance, integration pathways, and internal advocacy to make it stick.
How we do it
From problem to partnership in five stages
From problem to partnership in five stages
Opportunity Mapping
We start with your business, not the partner ecosystem. Over 6 weeks, we work with your leadership and business units to identify the specific challenges and opportunity areas where external innovation — whether from startups or other corporates — can create the most value. Internal alignment is built before a single partner is contacted.
Opportunity Mapping
We start with your business, not the partner ecosystem. Over 6 weeks, we work with your leadership and business units to identify the specific challenges and opportunity areas where external innovation — whether from startups or other corporates — can create the most value. Internal alignment is built before a single partner is contacted.
Opportunity Mapping
We start with your business, not the partner ecosystem. Over 6 weeks, we work with your leadership and business units to identify the specific challenges and opportunity areas where external innovation — whether from startups or other corporates — can create the most value. Internal alignment is built before a single partner is contacted.
Opportunity Mapping
We start with your business, not the partner ecosystem. Over 6 weeks, we work with your leadership and business units to identify the specific challenges and opportunity areas where external innovation — whether from startups or other corporates — can create the most value. Internal alignment is built before a single partner is contacted.
Scouting & Selection
We define precise scouting criteria based on your opportunity profile, then source from curated startup networks and corporate ecosystems globally. Every prospect is assessed for capability, motivation, and strategic fit. Shortlisted partners pitch at a structured Selection Day — and you choose with confidence, not gut feel. Typical engagement: hundreds screened, 15-20 assessed, 3-5 selected.
Scouting & Selection
We define precise scouting criteria based on your opportunity profile, then source from curated startup networks and corporate ecosystems globally. Every prospect is assessed for capability, motivation, and strategic fit. Shortlisted partners pitch at a structured Selection Day — and you choose with confidence, not gut feel. Typical engagement: hundreds screened, 15-20 assessed, 3-5 selected.
Scouting & Selection
We define precise scouting criteria based on your opportunity profile, then source from curated startup networks and corporate ecosystems globally. Every prospect is assessed for capability, motivation, and strategic fit. Shortlisted partners pitch at a structured Selection Day — and you choose with confidence, not gut feel. Typical engagement: hundreds screened, 15-20 assessed, 3-5 selected.
Scouting & Selection
We define precise scouting criteria based on your opportunity profile, then source from curated startup networks and corporate ecosystems globally. Every prospect is assessed for capability, motivation, and strategic fit. Shortlisted partners pitch at a structured Selection Day — and you choose with confidence, not gut feel. Typical engagement: hundreds screened, 15-20 assessed, 3-5 selected.
Collaboration Design
Before any pilot launches, we align both parties on the problem, co-create the solution approach, and assess feasibility. We identify the riskiest assumptions and design experiments specifically to test them. The output: a detailed pilot plan with success measures, timeline, and a clear business case, with each stakeholder (internal and external) lined up and clear on their roles to deliver it.
Collaboration Design
Before any pilot launches, we align both parties on the problem, co-create the solution approach, and assess feasibility. We identify the riskiest assumptions and design experiments specifically to test them. The output: a detailed pilot plan with success measures, timeline, and a clear business case, with each stakeholder (internal and external) lined up and clear on their roles to deliver it.
Collaboration Design
Before any pilot launches, we align both parties on the problem, co-create the solution approach, and assess feasibility. We identify the riskiest assumptions and design experiments specifically to test them. The output: a detailed pilot plan with success measures, timeline, and a clear business case, with each stakeholder (internal and external) lined up and clear on their roles to deliver it.
Collaboration Design
Before any pilot launches, we align both parties on the problem, co-create the solution approach, and assess feasibility. We identify the riskiest assumptions and design experiments specifically to test them. The output: a detailed pilot plan with success measures, timeline, and a clear business case, with each stakeholder (internal and external) lined up and clear on their roles to deliver it.
Pilot Execution
We run the pilot over ~3 months, tracking outcomes against agreed baselines. We coach teams, manage the partner relationship, and remove organizational blockers on both sides. At the end, you get a clear recommendation: scale, iterate, or kill — backed by evidence, not opinion.
Pilot Execution
We run the pilot over ~3 months, tracking outcomes against agreed baselines. We coach teams, manage the partner relationship, and remove organizational blockers on both sides. At the end, you get a clear recommendation: scale, iterate, or kill — backed by evidence, not opinion.
Pilot Execution
We run the pilot over ~3 months, tracking outcomes against agreed baselines. We coach teams, manage the partner relationship, and remove organizational blockers on both sides. At the end, you get a clear recommendation: scale, iterate, or kill — backed by evidence, not opinion.
Pilot Execution
We run the pilot over ~3 months, tracking outcomes against agreed baselines. We coach teams, manage the partner relationship, and remove organizational blockers on both sides. At the end, you get a clear recommendation: scale, iterate, or kill — backed by evidence, not opinion.
Partnership Agreement & Roll-Out
When pilots prove out, we help you formalize the commercial partnership and build the plan for full roll-out across business units. Terms are negotiated. Integration pathways are defined. The partnership moves from experiment to operating reality.
Partnership Agreement & Roll-Out
When pilots prove out, we help you formalize the commercial partnership and build the plan for full roll-out across business units. Terms are negotiated. Integration pathways are defined. The partnership moves from experiment to operating reality.
Partnership Agreement & Roll-Out
When pilots prove out, we help you formalize the commercial partnership and build the plan for full roll-out across business units. Terms are negotiated. Integration pathways are defined. The partnership moves from experiment to operating reality.
Partnership Agreement & Roll-Out
When pilots prove out, we help you formalize the commercial partnership and build the plan for full roll-out across business units. Terms are negotiated. Integration pathways are defined. The partnership moves from experiment to operating reality.
Case studies
Strategic Partnerships
Engie x Coppertree
Driving energy efficiency through AI
Strategic Partnerships
Engie x Coppertree
Driving energy efficiency through AI
Strategic Partnerships
Engie x Coppertree
Driving energy efficiency through AI
Strategic Partnerships
Maersk
A growth collaboration program at scale
Strategic Partnerships
Maersk
A growth collaboration program at scale
Strategic Partnerships
Maersk
A growth collaboration program at scale
Strategic Partnerships
Velux x NEXT
Turning windows into power plants
Strategic Partnerships
Velux x NEXT
Turning windows into power plants
Strategic Partnerships
Velux x NEXT
Turning windows into power plants
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